---
title: "Pricing for Brands · tatu"
description: "Monitor your brand's visibility in AI answers (ChatGPT, Gemini, Perplexity). Plans from $49/mo."
canonical: "https://www.usetatu.com/en/pricing/brands"
locale: "en"
audience: "brands"
currency: "USD"
format: "text/markdown"
---

# Plans for Brands

> For companies tracking their own brand visibility in AI answers.

- **HTML page:** https://www.usetatu.com/en/pricing/brands
- **Currency:** Prices are charged in USD. Visitors in Brazil see prices in BRL on the Portuguese version.
- **Free trial:** Try free for 14 days

_This file is the Markdown rendition of the pricing page, published so AI agents and crawlers can read it. It is generated from the same data source as the HTML page._

## Plans

### Lite — $19/mo

Your brand monitored on AI, plus automatic content.

**Monitoring**

- **5** unique prompts
- AI models monitored: ChatGPT
- **Weekly** monitoring
- 1 monitored brand
- 1 monitored competitor

**Content generation**

- 6 automatic content pieces / month
- Channels: Blog, LinkedIn

### Start — $49/mo

Cover your main brand with a steady cadence.

**Monitoring**

- **25** unique prompts
- AI models monitored: ChatGPT, Gemini
- **Daily** monitoring
- 3 monitored brands
- 5 monitored competitors
- Weekly reports

**Content generation**

- 18 automatic content pieces / month
- Channels: Blog, LinkedIn, Newsletter (Coming soon)

### Growth — $119/mo — Most popular

Monitor your whole company and outpace competitors.

**Monitoring**

- **50** unique prompts
- AI models monitored: ChatGPT, Gemini
- **Daily** monitoring
- 5 brands or sub-brands
- 10 monitored competitors
- Custom dashboards
- Full Health Score
- Daily alerts + weekly reports

**Content generation**

- 40 automatic content pieces / month
- Channels: Blog, LinkedIn, Newsletter (Coming soon), Video scripts (Coming soon)

### Ultra — $299/mo

Scale visibility across many brands and product lines.

**Monitoring**

- **120** unique prompts
- AI models monitored: ChatGPT, Gemini, Perplexity
- **Daily** monitoring
- 10 brands and sub-brands
- 15 monitored competitors
- Custom dashboards + optimization suggestions
- Daily alerts and weekly reports
- Priority support
- MCP & API access (read)

**Content generation**

- 80 automatic content pieces / month
- Channels: Blog, LinkedIn, Newsletter (Coming soon), Video scripts (Coming soon), Instagram (Coming soon)

## Full comparison

Side-by-side breakdown of what each plan includes.

### Monitoring

| Feature | Lite ($19) | Start ($49) | Growth ($119) | Ultra ($299) |
| --- | --- | --- | --- | --- |
| Brands monitored | 1 | 3 | 5 | 10 |
| Sub-brands | Not included | Yes | Yes | Yes |
| Competitors monitored | 1 | 5 | 10 | 15 |
| Unique prompts | 5 | 25 | 50 | 120 |
| AI models monitored | ChatGPT | ChatGPT, Gemini | ChatGPT, Gemini | ChatGPT, Gemini, Perplexity |
| Monitoring frequency | Weekly | Daily | Daily | Daily |
| Projects | 1 | 3 | Unlimited | Unlimited |

### Content generation

| Feature | Lite ($19) | Start ($49) | Growth ($119) | Ultra ($299) |
| --- | --- | --- | --- | --- |
| Automatic content pieces / month | 6 | 18 | 40 | 80 |
| Blog | Yes | Yes | Yes | Yes |
| LinkedIn | Coming soon | Coming soon | Coming soon | Coming soon |
| Newsletter | Not included | Coming soon | Coming soon | Coming soon |
| Video scripts | Not included | Coming soon | Coming soon | Coming soon |
| Instagram | Not included | Coming soon | Coming soon | Coming soon |
| Weekly AI content ideas | Yes | Yes | Yes | Yes |
| Uses your brand knowledge base | Yes | Yes | Yes | Yes |

### Analytics

| Feature | Lite ($19) | Start ($49) | Growth ($119) | Ultra ($299) |
| --- | --- | --- | --- | --- |
| Custom dashboards | Not included | Not included | Yes | Yes |
| Citation & source breakdown | Not included | Not included | Yes | Yes |
| Daily alerts | Not included | Not included | Yes | Yes |
| Weekly reports | Not included | Yes | Yes | Yes |

### Collaboration & access

| Feature | Lite ($19) | Start ($49) | Growth ($119) | Ultra ($299) |
| --- | --- | --- | --- | --- |
| MCP & API access | Not included | Not included | Yes | Yes |
| Branded reports | Not included | Not included | Yes | Yes |

### Support

| Feature | Lite ($19) | Start ($49) | Growth ($119) | Ultra ($299) |
| --- | --- | --- | --- | --- |
| Email support | Yes | Yes | Yes | Yes |
| Priority support queue | Not included | Not included | Yes | Yes |
| Onboarding | Self-serve | Self-serve | Guided | Guided |
| Dedicated account manager | Not included | Not included | Yes | Yes |

## What each feature means

- **Brands monitored**: How many distinct brands you can track at the same time.
- **Sub-brands**: Track sub-brands and product lines beyond your main brand.
- **Competitors monitored**: How many competitors you can track side by side with your brand.
- **Unique prompts**: Unique questions we monitor across AIs. Each prompt is a query tracked over time.
- **Monitoring frequency**: How often we run your prompts across AIs. Weekly = one collection per week; Daily = one collection per day.
- **Projects**: Groupings to organize brands, prompts and dashboards by goal (e.g. by product, campaign or squad).
- **Automatic content pieces / month**: Ready-to-publish pieces generated automatically every month from your brand's monitoring data and weekly ideas.
- **Weekly AI content ideas**: Every week the AI suggests content ideas based on your brand, industry news and knowledge base.
- **Uses your brand knowledge base**: Generation follows your uploaded brand documents and editorial rules, so every piece stays on-voice.
- **Branded reports**: Reports with your visual identity - your brand/company logo and colors - for a more formal finish or to send to your clients, if you're an agency.
- **Onboarding**: With guided onboarding, a specialist helps set up the platform and answers all your questions during your first two weeks.
- **Dedicated account manager**: A dedicated account manager is your direct point of contact for strategic follow-up, questions and ongoing support.

## Need more?

For specific needs, high volumes or security requirements, the Enterprise plan is tailored to your team. Talk directly to our sales team.

## Links

- [Website](https://www.usetatu.com/en)
- [HTML page](https://www.usetatu.com/en/pricing/brands)
- [Pricing for agencies (Markdown)](https://www.usetatu.com/en/pricing/agencies.md)
- [tatu blog (Markdown)](https://www.usetatu.com/blog.md)
